Showing posts with label Loyalty Programs for Customers. Show all posts
Showing posts with label Loyalty Programs for Customers. Show all posts

Saturday, February 11, 2017

How to Build Customer Loyalty in Real Estate Sector?

No matter what type of business you are owning, maintaining a customer relationship is very important. Online Real Estate is one of the fastest growing sectors where customer plays a huge role to enhance the growth of the business.

Tuesday, December 6, 2016

5 Ways to Increase Your Customer Lifetime Value

The success story of any business depends on many factors and the most important one being the customer loyalty. Unfortunately, many companies have started spending a huge amount on customer acquisition that costs around 7 times as compared to customer retention.

Friday, December 2, 2016

Significance of Having Loyalty Programs for Customers

Every business is competing with one another to make their own brand unique from other organizations and to win more customers. An effective approach that is offered by the company to improve levels of customer retention is though Loyalty Programs for customers.

Thursday, November 17, 2016

Customer Loyalty: Uplifting your Business to a whole New Level

As the magnitude of competition is burgeoning at an escalating rate in every industry, businesses are searching for new ways to achieve success in the market. Success is determined by various factors contributing towards bringing all the efforts to fruition. One of such factors is the implementation of loyalty programs for your business.

Friday, October 21, 2016

Discover the Secret Behind the Success of Loyalty Programs







It’s been a long time since loyalty programs have been available with us. Not only these have been found successful in gaining the loyalty of the customer base, but it has also paved way for an overall upsurge in the revenue generation for the organizations. In this blog, we are going delve deeper into the mechanism of the loyalty programs that makes them work towards the betterment of the organization. But let us first shed light on the definition of the term Customer Loyalty:

Tuesday, October 11, 2016

Exploring the Relationship between Loyalty program and Mobile App


Loyalty has become an imperative for ensuring success for any business. As the digital ecosphere evolves, mobile apps have started intermingling with the loyalty programs. This has already provided the business owners with an opportunity to tap into it and take their business to another level.

Friday, September 23, 2016

Why does My Business Need a Loyalty Program?


Customer loyalty in the 21st century has become an imperative for the success of any organization. It has compelled companies to devise ways to hold onto present customer base. This has led to the development of customer loyalty programs. Let us outline the definition of these programs:

Saturday, September 10, 2016

Unearthing Major Customer Loyalty Tips

Customer loyalty is one of the important aspects that should be kept in mind while aiming for success in the industry. However, cultivating it is not always an easy task. This is where customer loyalty programs come into play.

Monday, August 22, 2016

Watch Out for These Tips While Developing Your Loyalty Program


Loyalty is one of the important factors that plays an important role in the determining the success of your organization. That is why cultivating the loyalty should be emphasized to great extent. This is where loyalty programs come into play. 
For you who don’t have knowledge regarding a loyalty program, here is the term defined by Investopedia:

Saturday, July 9, 2016

A Deep Analysis of Customer Loyalty Programs

When it comes to motivating your customers to stay loyal, loyalty programs step in. However, many businesses are unaware of the outcome. This is because it suffers from the lack of insights for buying patterns of customers. But despite of the fact that loyalty programs are stationed, regular failures are really common. According to a survey conducted by SAS, loyalty programs have nominal effect when talking of their effectiveness. It has invited some unwanted consequences for the businesses such as retail sector.

Saturday, June 25, 2016

Exploring the Significance of Loyalty Programs


The success of any business is majorly defined by its customers. More of which is characterized by winning the loyalty of the customers. On one hand where acquiring the new customers are important, retaining the existing the ones also holds the same degree of significance.

This is where customer loyalty solutions come into play.

Saturday, June 18, 2016

Your 360° Guide to Customer Loyalty

According to Forbes, 32% of executives says their priority is to retain the present customers. Customer loyalty plays an important role in the defining the success of an organization. Not only it enables the business to retain the existing customers but also increase the revenue base in an effective manner.
Here in this blog, we are going to cover major approaches that could be kept in mind while implementing Customer Loyalty Solutions:
Know your customer

Sunday, June 12, 2016

Mind These Two Features While Developing Your App


According to a report, app usage in an overall manner experienced a boost by 76% in the year of 2014.
Businesses are gradually discovering the fact that mobile applications can play an important role in converting end users to purchase, either online through physical store. The benefit of mobile app is that any business can easily cultivate loyalty towards the brands while utilizing the application.

Friday, May 13, 2016

Loyalty Solutions 101: Loyalty via Apps


Did you know?

More than 86% of time was devoted on app usage by users in the United States.

These figures testify the importance of having apps for businesses and the extent to which they can increase their revenue.

Gradually as the businesses adopt the trend to their benefit, they have been trying their level best to hold on to present customers and increase the user base. This is where loyalty programs for customers comes into play.

Here in this blog, we will focus on factors that can contribute in increasing customer loyalty:

Friday, April 1, 2016

Driving customer Loyalty through Mobile


According to a study, 86% of the time spent on smartphones by US mobile consumers accounts for time devoted to app usage. The report has further intensified the importance of apps for businesses. As applications tend to serve multiple functions, be it general info, options of messaging, price rates, news feeds, among others, it can easily help businesses to increase their audience base and hence increasing their revenue scale.

But with the escalating numbers of mobile phones and apps, every business has come to know the importance of having their own application for improving the Loyalty solutions for customers as it comes with an ocean of benefits.But in order to make the best out of your apps for increasing customer loyalty you need to keep the below-listed points in your mind:

Thursday, March 31, 2016

Customer Engagement Strategy : An Allround Guide

According to a report, worldwide ecommerce sales are projected to reach a mark of 1.5 trillion U.S. dollars in 2018. As the ecommerce economy is expected to boom for years to come, it is high time to make your customer engagement strategy effective whether you’re planning to step into the business or expand your existing base.

In order to stay successful with the strategy with your customer engagement strategy, you need to keep the following crucial tips in mind:

User-centric Approach

Tuesday, March 29, 2016

ECM: Turn 3 features to increase your business revenue

According to a report, the market size of enterprise content management is projected to reach the mark of 59.86 Billion(USD) by 2020. With this escalating use of ECMS, not only large enterprises but also small organizations are discovering the unlimited potential of ECM for their businesses. 

For those of you who are novice in the field and possess relatively less knowledge regarding the benefits of ECM, we have laid out three major benefits of implementing an Enterprise Content Management System for your business:

Generation of Substantial ROI

Wednesday, March 9, 2016

Analyzing the “Loyalty” of a Loyalty Program

The main reason behind the implementation of loyalty programs is to make your customers motivated to stay loyal to the business. But, most of the time we have noticed that it does not turn out the way a business want. It usually struggles in the formation of efficient programs for the promotion of its brand and building its affinity, particularly because of the lack of insights as far as buying patterns of customers is concerned. Despite of having various loyalty programs stationed, constant failure in the conversion of the onetime buyer to repeat customers is very common. According to a study of SAS, there is nominal effect as far as effectiveness of loyalty programs are concerned. The survey scores the effectiveness rate with an average of 6.5 out of 10. It would be correct to say that an upsurge in the number of loyalty programs has somewhat resulted in uninvited consequences for business, especially in the retail sector.

Thursday, September 24, 2015

Rewarding Customers with a Mobile Loyalty Program

More than ever, business enterprises are facing a tough time in keeping their customers engaged with their products. In this era of smartphones and connected mobile devices, the customers are highly informed and have this uncanny ability to switch brands if they are unsatisfied with the service offerings. In light of such developments, delivering highly personalized and engaging consumer experience remains the key to retaining new customers while formulating and laying strategies to acquire new ones.

Loyalty programs for customers developed by mobile app development companies are now widely viewed as a tool to enhance customer engagement, besides empowering businesses to strengthen their relationships with their customers. The availability of loyalty programs for customers in the form of mobile apps invariably makes the task easier for businesses to connect with their consumers. These mobile apps for loyalty programs enable consumers to receive:

Tuesday, August 25, 2015

Are Your Loyalty Programs doing what they’re Supposed to Do?

The theoretical logic behind the application of loyalty programs is to motivate customers to stay dedicated to the retail businesses. However, for most business enterprises, it does not necessarily turn out that way. They struggle in the creation of unique and relevant programs to promote their brand and in building brand affinity, particularly due to the lack of insights on the customers’ buying patterns. Despite having multiple loyalty programs in place, they fail to convert one-time buyers into repeat purchasers. According to a SAS Insights study, the effectiveness of loyalty programs is only marginal – 6.5 out of 10. It might be right to infer that an increase in the number of loyalty programs is in some way creating unintended consequences for the retail businesses.

The retailers aiming to create a unified consumer experience need to focus on leveraging the overall experience of customers across all channels before utilizing/ implementing loyalty solutions in consumer retention activities. However, for most retail businesses, consumer data resides in segregated and isolated sales, marketing and support silos, making it difficult to generate a holistic view of the customer, thereby failing to present a unified experience. The application of big data analytics solutions